ALPHA Consult assist private companies (both SMEs and large companies) and institutions in market analysis and forecasts by deploying proven analytical tools and sophisticated methodologies to size markets, analyze market segments and forecast products performance and penetration.
ALPHA Consult’s analyses allow to:
- Gain new and objective insights into core markets dynamics
- React swiftly to “hidden” market trends
- Identify new markets/ niches
ALPHA Consult’s Competitive Environment Assessment is a detailed and industry-specific strategic market intelligence, that guarantees a fact-based interpretation of the environment in which the company operates:
- Underlying drivers: which are the key political, economic, social, technological, legal and environmental trends the company is facing/ will face?
- Competitive forces: how do different forces (rivalry among competitors, buying power of buyers and suppliers, threat of new potential entrants) interact in the industry?
- Industry structure: how is the value chain from supplier to consumers structured?
- Customers analysis: what are customers looking for when selecting/ purchasing a specific good? How is the company positioned?
- SWOT Analysis: Strenghts, Weaknesses, Opportunities and Threats company-wide or by Business Unit
For further information feel free to contact us at firstname.lastname@example.org